PRIVACY POLICY FOR THE USE OF THIS WEBSITE

1) Information on the collection of personal data and contact details of the responsible person

1.1 In the following, we inform you about the handling of your personal data when using our website. Personal data is any data with which you can be personally identified.

1.2 The party responsible for data processing on this website within the meaning of the General Data Protection Regulation (DSGVO) is

LUSINI Deutschland GmbH
Hettlinger Straße 9
86637 Wertingen
Deutschland

1.3 The responsible party has appointed a data protection officer, who can be reached as follows:

Herrn Christian Volkmer
Projekt 29 GmbH & Co. KG
Ostengasse 14
93047 Regensburg
E-Mail: datenschutz.de@lusini.com

1.4 This website uses SSL or TLS encryption for security reasons and to protect the transmission of personal data and other confidential content. You can recognize an encrypted connection by the string "https://" and the lock symbol in your browser line.

2) Data collection when visiting our website

When you use our website for information purposes only, we only collect data that your browser transmits to our server (so-called "server log files"). When you visit our website, we collect the following data, which is technically necessary for us to display the website to you:Unsere besuchte Website

  • Date and time at the time of access
  • Amount of data sent in bytes
  • Source/reference from which you came to the page
  • Browser used
  • Operating system used
  • IP address used (if applicable: in anonymized form)

The processing is carried out in accordance with Art. 6 para. 1 lit. f DSGVO on the basis of our legitimate interest in improving the stability and functionality of our website. A transfer or other use of the data does not take place. However, we reserve the right to check the server log files retrospectively if there are concrete indications of illegal use.

3) Hosting

3.1 Hosting with Hostinger
We use the system of Hostinger, Jonavos str. 60C, LT-44192 Kaunas, Lithuania, for the purpose of hosting and displaying the site content on the basis of processing on our behalf. All data collected on our website is processed on Hostinger's servers.

For more information about Hostinger's privacy policy, please visit the following website: https://www.hostinger.de/DPA.

3.2. WordPress Website-Software
Wordpress does not set user-related cookies. WordPress uses by default only so-called session cookies. These are not intended for tracking or the like, but ensure proper functionality of the system. These cookies are only stored per session and expire afterwards.

4) Cookies

Cookie Settings

If personal data is also processed by individual cookies used by us, the processing is carried out in accordance with Art. 6 (1) lit. b DSGVO either for the performance of the contract, in accordance with Art. 6 (1) lit. a DSGVO in the case of consent given, or in accordance with Art. 6 (1) lit. f DSGVO to protect our legitimate interests in the best possible functionality of the website and a customer-friendly and effective design of the site visit.

You can set your browser so that you are informed about the setting of cookies and can decide individually about their acceptance or exclude the acceptance of cookies for certain cases or in general.

You can also set your preferences through our consent manager Cookie Settings

Please note that if you do not accept cookies, the functionality of our website may be limited.

5) Contact

When contacting us (e.g. via contact form or e-mail), personal data will be processed - exclusively for the purpose of processing and responding to your request and only to the extent necessary for this purpose. The legal basis for processing this data is our legitimate interest in responding to your request pursuant to Art. 6 (1) lit. f DSGVO. If your contact is aimed at a contract, the additional legal basis for processing is Art. 6 (1) lit. b DSGVO. Your data will be deleted when the circumstances indicate that the matter in question has been conclusively clarified and provided that there are no statutory retention obligations to the contrary.

6) Online-Marketing

6.1 Google Ads Conversion-Tracking
This website uses the online advertising program "Google Ads" and within the scope of Google Ads the conversion tracking of Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland ("Google"). We use the offer of Google Ads to draw attention to our attractive offers with the help of advertising media (so-called Google Adwords) on external websites. We can determine how successful the individual advertising measures are in relation to the data of the advertising campaigns. In this way, we pursue the aim of displaying advertising that is of interest to you, making our website more interesting for you and achieving a fair calculation of the advertising costs incurred.

The conversion tracking cookie is set when a user clicks on an ad placed by Google Ads. Cookies are small text files that are stored on your terminal device. These cookies usually lose their validity after 30 days and are not used for personal identification. If the user visits certain pages of this website and the cookie has not yet expired, Google and we can recognize that the user clicked on the ad and was redirected to this page. Each Google Ads customer receives a different cookie. Cookies can therefore not be tracked across Google Ads customers' websites. The information obtained using the conversion cookie is used to create conversion statistics for Google Ads customers who have opted in to conversion tracking. The clients learn the total number of users who clicked on their ad and were redirected to a page tagged with a conversion tracking tag. However, they do not receive any information that can be used to personally identify users.

In the context of the use of Google Ads, personal data may also be transmitted to the servers of Google LLC. in the USA.

Details on the processing triggered by Google Ads Conversion Tracking and on Google's handling of data from websites can be found here: https://policies.google.com/technologies/partner-sites.

All processing described above, in particular the setting of cookies for reading out information on the end device used, will only be carried out if you have given us your express consent to do so in accordance with Art. 6 (1) a DSGVO. You can revoke your consent at any time with effect for the future by deactivating this service in the "Cookie Consent Tool" provided on the website.

You can also permanently object to the setting of cookies by Google Ads conversion tracking by downloading and installing the Google browser plug-in available at the following link: https://www.google.com/settings/ads/plugin?hl=de.

Google's privacy policy can be viewed here: https://www.google.de/policies/privacy/

6.2. Google Marketing Plattform
This website uses the online marketing tool Google Marketing Platform from the operator Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland ("GMP").

GMP uses cookies to serve ads that are relevant to users, to improve campaign performance reports, or to prevent a user from seeing the same ads more than once. By means of a cookie ID, Google records which ads are served in which browser and can thus prevent them from being displayed more than once. In addition, GMP can use cookie IDs to record so-called conversions that are related to ad requests. This is the case, for example, when a user sees a GMP ad and later, using the same browser, calls up the advertiser's website and makes a purchase via this website. According to Google, GMP cookies do not contain any personal information.

Due to the marketing tools used, your browser automatically establishes a direct connection with Google's server. We have no influence on the scope and further use of the data collected by Google through the use of this tool and therefore inform you according to our knowledge as follows: Through the integration of GMP, Google receives the information that you have called up the corresponding part of our website or clicked on an advertisement from us. If you are registered with a Google service, Google can assign the visit to your account. Even if you are not registered with Google or have not logged in, there is a possibility that the provider may obtain and store your IP address. In the context of the use of GMP, there may also be a transmission of personal data to the servers of Google LLC. in the USA.

All processing described above, in particular the setting of cookies for reading out information on the end device used, will only be carried out if you have given us your express consent to do so in accordance with Art. 6 (1) lit. a DSGVO. You can revoke your consent at any time with effect for the future by deactivating this service in the "Cookie Consent Tool" provided on the website.

The privacy policy of GMP by Google can be found here: https://www.google.de/policies/privacy/

6.3. Microsoft Advertising
This website uses the conversion tracking technology "Microsoft Advertising" from Microsoft (Microsoft Corporation, One Microsoft Way, Redmond, WA 98052-6399, USA). Microsoft sets a cookie on your computer if you have reached our website via a Microsoft Adveristing ad. Cookies are small text files that are stored on your terminal device. These cookies lose their validity after 180 days and are not used for personal identification. If the user visits certain pages of this website and the cookie has not yet expired, Microsoft and we can recognize that the user clicked on the ad and was redirected to this page (conversion page).

The information collected using the conversion cookie is used to create conversion statistics, i.e. to record how many users reach a conversion page after clicking on an ad. This tells us the total number of users who clicked on our ad and were redirected to a page tagged with a conversion tracking tag. However, we do not receive any information with which users can be personally identified.

All processing described above, in particular the setting of cookies for reading out information on the end device used, is only carried out if you have given us your express consent to do so in accordance with Art. 6 (1) lit. a DSGVO.

You can revoke your consent at any time with effect for the future by deactivating this service in the "Cookie Consent Tool" provided on the website.

7) Webanalytics

7.1 Google (Universal) Analytics with Google Signals
This website uses Google (Universal) Analytics, a web analytics service provided by Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland ("Google"). Google (Universal) Analytics uses "cookies", which are text files placed on your computer, to help the website analyze how users use the site. The information generated by the cookie about your use of the website (including your IP address) will be transmitted to and stored by Google on servers in the United States.

This website uses Google (Universal) Analytics exclusively with the extension "_anonymizeIp()", which ensures an anonymization of the IP address by shortening and excludes a direct personal reference. Through the extension, your IP address is shortened beforehand by Google within member states of the European Union or in other contracting states of the Agreement on the European Economic Area. Only in exceptional cases will the full IP address be transmitted to a Google LLC.server in the USA and shortened there.

On our behalf, Google will use this information for the purpose of evaluating your use of the website, compiling reports on website activity and providing other services relating to website activity and internet usage. In this context, the IP address transmitted by your browser as part of Google (Universal) Analytics will not be merged with other Google data.

Google Analytics also enables the creation of statistics with statements about the age, gender and interests of site visitors on the basis of an evaluation of interest-based advertising and with the involvement of third-party information via a special function, the so-called "demographic characteristics". This allows the definition and differentiation of user groups of the website for the purpose of targeting marketing measures. However, data records collected via "demographic characteristics" cannot be assigned to a specific person.

Details on the processing triggered by Google Analytics and Google's handling of website data can be found here: https://policies.google.com/technologies/partner-sites

All processing described above, in particular the setting of Google Analytics cookies for the reading of information on the end device used, will only be carried out if you have given us your express consent to do so in accordance with Art. 6 (1) a DSGVO. Without this consent, Google Analytics will not be used during your visit to the site.

You can revoke your consent at any time with effect for the future. To exercise your revocation, please deactivate this service in the "Cookie Consent Tool" provided on the website. We have concluded an order processing agreement with Google for the use of Google Analytics, which obliges Google to protect the data of our site visitors and not to pass it on to third parties. For the transfer of data from the EU to the USA, Google refers to so-called standard data protection clauses of the European Commission, which are intended to ensure compliance with the European level of data protection in the USA.

Further information on Google (Universal) Analytics can be found here: https://policies.google.com/privacy?hl=de&gl=de

This website also uses the Google Signals service as an extension of Google Analytics. With Google Signals, we can have Google create cross-device reports (so-called "cross-device tracking"). Provided that you have activated "personalized ads" in your Google account settings and you have linked your internet-enabled devices to your Google account, Google can analyze user behavior across devices and create database models based on this, provided that you have given your consent to the use of Google Analytics in accordance with Art. 6 (1) lit. a DSGVO (see above). The logins and device types of all page visitors who were logged into a Google account and executed a conversion are taken into account. The data shows, among other things, on which device you first clicked on an ad and on which device the associated conversion took place. We do not receive any personal data from Google in this regard, only statistics compiled on the basis of Google Signals. You have the option of deactivating the "personalized ads" function in the settings of your Google account and thus turning off the cross-device analysis.

To do this, follow the instructions on this page: https://support.google.com/ads/answer/2662922?hl=de.

You can read more information about Google Signals here: https://support.google.com/analytics/answer/7532985?hl=de

8.1 This website uses the "Google Tag Manager", a service of Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland (hereinafter: "Google"). The Google Tag Manager provides a technical basis for bundling various web applications, including tracking and analysis services, and for calibrating, controlling and attaching conditions to them via a uniform user interface.

Google Tag Manager itself does not store any information on user end devices or read them. The service also does not perform any independent data analyses.

However, the Google Tag Manager transmits your IP address to Google when you visit a page and may store it there. Also a transmission to servers of Google LLC. In the USA is possible.

This processing is only carried out if you have given us your express consent to do so in accordance with Art. 6 Para. 1 lit. a DSGVO. Without this consent, Google Tag Manager will not be used during your visit to the site.

You can revoke your consent at any time with effect for the future. To exercise your revocation, please deactivate this service in the "Cookie Consent Tool" provided on the website. We have concluded an order processing agreement with Google, which obliges Google to protect the data of our site visitors and not to pass it on to third parties.

For the transfer of data from the EU to the USA, Google invokes so-called standard data protection clauses of the European Commission, which are intended to ensure compliance with the European level of data protection in the USA.

Further data protection information on Google Tag Manager can be found here: https://support.google.com/tagmanager/answer/9323295?hl=de

For data protection-relevant services and applications that have been merged in the Google Tag Manager, you will find separate information in the corresponding sections of this privacy policy.

9) Retargeting / Remarketing

9.1 Bing Ads (Microsoft Corporation)
This website uses the conversion tracking technology "Bing Ads" from Microsoft (Microsoft Corporation, One Microsoft Way, Redmond, WA 98052-6399, USA). Microsoft Bing Ads sets a cookie on your computer if you have reached our website via a Microsoft Bing ad. Cookies are small text files that are stored on your terminal device. These cookies lose their validity after 180 days and are not used for personal identification. If the user visits certain pages of this website and the cookie has not yet expired, Microsoft and we can recognize that the user clicked on the ad and was redirected to this page (conversion page). If personal data is processed in the process, this is done in accordance with Art. 6 (1) lit. f DSGVO based on our legitimate interest in effective marketing.

The information collected with the help of the conversion cookie is used to create conversion statistics, i.e. to record how many users reach a conversion page after clicking on an ad. This tells us the total number of users who clicked on our ad and were redirected to a page tagged with a conversion tracking tag. However, we do not receive any information that can be used to personally identify users. If you do not wish to participate in the tracking, you can object to this by deactivating the Bing Ads conversion tracking cookie via your internet browser under user settings. You will then not be included in the conversion tracking statistics. Alternatively, you can check whether Microsoft advertising cookies are set in your browser and deactivate them using the deactivation page for EU consumers http://www.youronlinechoices.com/de/praferenzmanagement/.

You can find more information about the privacy policy of Microsoft Bing Ads at the following web address: https://privacy.microsoft.com/de-de/privacystatement.

To the extent legally required, we have obtained your consent pursuant to Art. 6 (1) lit. a DSGVO for the processing of your data as described above. You can revoke your consent at any time with effect for the future. To exercise your revocation, please follow the option described above to make an objection.

9.2 Google Ads Remarketing
Our website uses the functions of Google Ads Remarketing, with this we advertise for this website in Google search results, as well as on third-party websites. The provider is Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland ("Google"). For this purpose, Google sets a cookie in the browser of your terminal device, which automatically enables interest-based advertising by means of a pseudonymous cookie ID and on the basis of the pages you visit. Additional data processing only takes place if you have consented to Google linking your Internet and app browsing history to your Google account and using information from your Google account to personalize ads that you view on the web. In this case, if they are logged into Google while visiting our website, Google will use your data together with Google Analytics data to create and define target group lists for cross-device remarketing. For this purpose, Google temporarily links your personal data with Google Analytics data to form target groups. The use of Google Ads Remarketing may also involve the transmission of personal data to the servers of Google LLC. in the USA.

Details on the processing triggered by Google Ads Remarketing and on Google's handling of website data can be found here: https://policies.google.com/technologies/partner-sites.

You can permanently object to the setting of cookies by Google Ads Remarketing by downloading and installing the Google browser plug-in available at the following link: https://support.google.com/ads/answer/7395996?

Further information and the privacy policy regarding advertising and Google can be found here: https://www.google.com/policies/technologies/ads/.

All processing described above, in particular the setting of cookies for reading out information on the end device used, will only be carried out if you have given us your express consent to do so in accordance with Art. 6 (1) lit. a DSGVO. You can revoke your consent at any time with effect for the future by deactivating this service in the "Cookie Consent Tool" provided on the website.

10) Page functionalities

Use of social media: social media buttons with linking

No social media plugins are used on this website (e.g. Facebook, Instagram, YouTube). These are only buttons that link to the respective social media through their activation.

You can usually recognize the buttons by the respective social media logos. To ensure data protection on this website, we do not use plugins. Our application prevents data from being transferred to the respective provider on our website when you first enter the page.

Only when you activate the respective button by clicking on it, you will be forwarded to the provider's server (consent). Which data is processed by the social media is beyond our control. Detailed privacy policies can be found on the corresponding pages of the social media used.

11) Further tools

Cookie-Consent-Tool
This website uses a cookie consent tool to obtain effective user consent for cookies and cookie-based applications that require consent. The "cookie consent tool" is displayed to users in the form of an interactive user interface when they access the page, on which consent for certain cookies and/or cookie-based applications can be given by ticking the appropriate box. By using the tool, all cookies/services requiring consent are only loaded if the respective user grants the corresponding consent by setting a check mark. This ensures that such cookies are only set on the respective user's end device if consent has been granted.

The tool sets technically necessary cookies to save your cookie preferences. Personal user data is generally not processed in this context.

If, in individual cases, personal data (such as the IP address) is processed for the purpose of storing, assigning or logging cookie settings, this is done in accordance with Art. 6 (1) lit. f DSGVO on the basis of our legitimate interest in legally compliant, user-specific and user-friendly consent management for cookies and thus in a legally compliant design of our website.

Further legal basis for the processing is Art. 6 para. 1 lit. c DSGVO. As the responsible party, we are subject to the legal obligation to make the use of technically unnecessary cookies dependent on the respective user consent.

Further information on the operator and the setting options of the cookie consent tool can be found directly in the corresponding user interface on our website.

12) Rights of the person concerned

12.1 The applicable data protection law grants you the following data subject rights (rights of information and intervention) vis-à-vis the controller with regard to the processing of your personal data, whereby reference is made to the stated legal basis for the respective exercise prerequisites:

  • Right to information pursuant to Art. 15 GDPR;
  • Right to rectification pursuant to Art. 16 GDPR;
  • Right to erasure pursuant to Art. 17 DSGVO;
  • Right to restriction of processing pursuant to Art. 18 DSGVO;
  • Right to information pursuant to Art. 19 DSGVO;
  • Right to data portability pursuant to Art. 20 DSGVO;
  • Right to withdraw consent given pursuant to Art. 7(3) DSGVO;
  • Right to lodge a complaint pursuant to Art. 77 GDPR.

13.2 RIGHT OF OBJECTION
IF WE PROCESS YOUR PERSONAL DATA WITHIN THE FRAMEWORK OF A BALANCING OF INTERESTS ON THE BASIS OF OUR OVERRIDING LEGITIMATE INTEREST, YOU HAVE THE RIGHT TO OBJECT TO THIS PROCESSING WITH EFFECT FOR THE FUTURE AT ANY TIME FOR REASONS ARISING FROM YOUR PARTICULAR SITUATION.

IF YOU EXERCISE YOUR RIGHT TO OBJECT, WE WILL STOP PROCESSING THE DATA CONCERNED. HOWEVER, WE RESERVE THE RIGHT TO CONTINUE PROCESSING IF WE CAN DEMONSTRATE COMPELLING LEGITIMATE GROUNDS FOR THE PROCESSING THAT OVERRIDE YOUR INTERESTS, FUNDAMENTAL RIGHTS AND FREEDOMS, OR IF THE PROCESSING IS FOR THE PURPOSE OF ASSERTING, EXERCISING OR DEFENDING LEGAL CLAIMS.

IF WE PROCESS YOUR PERSONAL DATA FOR THE PURPOSES OF DIRECT MARKETING, YOU HAVE THE RIGHT TO OBJECT AT ANY TIME TO THE PROCESSING OF YOUR PERSONAL DATA FOR THE PURPOSES OF SUCH MARKETING. YOU MAY EXERCISE THE OBJECTION AS DESCRIBED ABOVE.

IF YOU EXERCISE YOUR RIGHT TO OBJECT, WE WILL STOP PROCESSING THE DATA CONCERNED FOR DIRECT MARKETING PURPOSES.

13) Duration of the storage of personal data

The duration of the storage of personal data is determined on the basis of the respective legal basis, the purpose of processing and - if relevant - additionally on the basis of the respective statutory retention period (e.g. retention periods under commercial and tax law).

When processing personal data on the basis of explicit consent pursuant to Art. 6 (1) a DSGVO, this data is stored until the data subject revokes his or her consent.

If there are statutory retention periods for data that is processed within the scope of legal or quasi-legal obligations on the basis of Art. 6 (1) (b) DSGVO, this data will be routinely deleted after the retention periods have expired, provided that it is no longer required for the fulfillment of the contract or the initiation of the contract and/or there is no legitimate interest on our part in continuing to store it.

When processing personal data on the basis of Art. 6(1)(f) DSGVO, this data is stored until the data subject exercises his or her right to object pursuant to Art. 21(1) DSGVO, unless we can demonstrate compelling legitimate grounds for the processing which override the interests, rights and freedoms of the data subject, or the processing serves to assert, exercise or defend legal claims.

When processing personal data for the purpose of direct marketing on the basis of Article 6 (1) (f) DSGVO, this data is stored until the data subject exercises his or her right to object pursuant to Article 21 (2) DSGVO.

Unless otherwise stated in the other information in this statement about specific processing situations, stored personal data will otherwise be deleted when it is no longer necessary for the purposes for which it was collected or otherwise processed.

Status March 2023